Tax Job Info Sharing
Job location: New York, NY
Category: Senior Associate jobs
Line of Service: IFS
Industry: Marketing & Sales
State & City: NY-New York
Travel Requirements: 21-40%
Position Type: Full Time
Auto req ID: 62511BR-0
Are you interested in the opportunity to work for an industry-leading firm that services clients that include the Fortune 500, and will give you the experience and exposure you need to build your career and personal brand? If you are, then PwC US (PricewaterhouseCoopers LLP and its subsidiaries) may be the firm for you.
We’re a member of the PwC network of firms located in 157 countries with more than 184,000 people who are committed to delivering quality in assurance, tax and advisory services. PwC US helps organizations and individuals create the value for which they are looking.
Our professionals are at the heart of our business strategy and success by bringing personal and professional experiences; we understand that our business is impacted by a person’s personal and professional lives. PwC US recruits top talent with traditional and nontraditional backgrounds, with a focus on diversity and inclusion, so that we continue to build PwC US as a great place to work. Our people are armed with the tools-including enriching professional experiences, everyday coaching, timely and productive feedback, and high-quality learning and development opportunities-to deliver each day. We are committed to building lasting relationships and delivering value to our clients.
Learn more about us at www.pwc.com/us
It takes talented people to support the US firm of the largest professional services organization in the world. Not all of us work directly with external clients. Some of our best people choose to apply their talents inside PwC.
As part of Internal Firm Services, you’re serving an organization on par with many of our external clients. Our Internal Firm Services team consists of first-rate marketers, human resource professionals, computer technologists, knowledge managers, accountants, financial planners, administrators and leaders. Internal Firm Services staff are the people who make it work for the people who make it work for our clients.
PwC’s Marketing and Sales function is a client-focused, high-performing team, which is strategically aligned to the Firm’s priorities and passionately focused on positioning a distinctive PwC brand in the marketplace and driving long-term revenue growth for the Firm.
Our Marketing team is focused on developing and leveraging our deep understanding of marketplace trends and issues to design, implement and measure integrated strategic marketing plans for our industry sectors, Lines of Service, and geographic markets. Our marketing plans help position PwC’s brand in our key markets, sectors, client segments, other stakeholders as with the economic buyers, align PwCs presence around key business issues facing our clients and drive demand for our services. Marketing supports the sales process by linking client issues and needs to specific business opportunities and capabilities and contributes to the development of high quality proposal strategies and deliverables.
Marketing is responsible for advising industry, sector and line of service leadership on strategic business issues (i.e., external and internal forces that impact the sector’s ability to grow at the expected rate). It includes leading the development of the annual marketing strategy with management of a marketing budget and team.
The Marketing organization will:
– Assess key issues facing our clients and connects them to our products and Services.
– Involve industry specific, regulatory operational and organizational issues our clients face.
– Supervise distribution of industry sector and other business insight and thought leadership and connect those insights to client interactions.
– Drive PwCs Brand and relationships with key economic buyer groups such as CEOs, finance professionals, operations professionals, IT professionals and board members.
– Manage the PwC Brand, for non-economic buyer stakeholders.
– Works across our matrix to make sure integrated marketing plans are created and the impacts of marketing activities are measured. Evaluates the results of marketing activities and, when appropriate, makes changes in marketing plans.
The Line Of Service marketing team will focus on the marketing and sales of one specific PwC Line of Service (LOS): Advisory, Assurance, Private Company Services, Risk Assurance, or Tax. The LOS marketing team delivers marketing strategy and programs that pave way for client teams and sales to build new client relationships, create new opportunities for growth and build the PwC brand in the market segments. Interaction with other LOS, sectors and geographies will also come into play.
Minimum Years of Experience: 3
Minimum Degree Required: Bachelor’s degree
Degree(s) Preferred: Bachelor’s degree in Marketing or like kind field (e.g., Communications, Public Relations, Advertising).
Demonstrated thorough knowledge of marketing strategies and programs developed to drive business objectives and share insights on marketing activities and processes.
Understanding of key business issues our clients are facing and aligns our go-to-market strategy and point-of-view(s) around those issues.
Ability to participate in the evaluation, analysis and interpretation of voice of the customer and market research information from a variety of sources . Understanding of competitive positioning to contribute to the development of messaging and marketing strategies.
Proven ability to leverage writing skills in order to develop and edit internal communications, thought leadership, etc.
Demonstrate ability to report on measuring and tracking of results of marketing programs and Return On Investment (ROI).
Proven ability to identify internal barriers and resource constraints in order to produce successful programs.
Demonstrated ability to effectively manage accelerating changes as required in a dynamic market and organization.
Ability to lead the execution of marketing tactics across a wide variety of functional areas of marketing.
Ability to make independent decisions on the execution of marketing tactics, and escalates when appropriate.
Ability to participate in on-going marketing strategy and drive change by collaborating with other marketing and sales professionals.
Prior project management experience such as invitation development, thought leadership edits, etc.
Job ID: 62511BR-0